Digital Marketing Manager
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Digital Marketing Manager
Reading, Berkshire
£35,000 - £45,000 + Benefits
We are looking for an experienced Digital Marketing Manager to join a growing digital agency in Reading and produce, manage and execute digital programmes. This company is rooted in tech marketing and have more than three decades' experience in business to business (B2B) and business to customer (B2C) work and they are looking for an experienced digital marketing guru to work closely with clients to deliver high-quality integrated marketing strategies, including: marketing automation, email marketing, social media campaigns, search engine marketing, mobile marketing and data strategy.
Other duties include:
* Automated programmes and integration with other systems and processes
* Social media (paid and organic)
* Content marketing hubs, personalised content and websites
* Inbound and outbound digital marketing using various platforms (i.e. Marketo, Eloqua)
Key skills and experience required includes:
* Marketing automation (Marketo, Eloqua, Hubspot, Pardot)
* Digital display advertising (LinkedIn, Twitter)
* Social listening / social media monitoring
* CRM (Salesforce)
* Content development (i.e. landing pages, email campaigns, basic HTML)
* Organised and efficient
* Experience of setting up and running webinars would be beneficial