Web Analyst / Digital Marketer

We are looking for an experienced Web Analyst who is able to support the tracking and analysing of our users behaviour in a detailed manner sparing with your colleagues on ways to improve our effectiveness. You play a pivotal part in leading the web analytics having a part to play across the whole buyers journey.We are a global leader offering telematic solutions where we help businesses become more efficient whilst reducing costs and lowering emissions in doing so. Are you interested you joining the green mission on the worlds carbon footprint and how we continue to change the industry?
What is expected from you Interpret and produce visual dashboards using Google Marketing Platforms & Power BI Identify opportunities throughout the campaigns to help improve the buyers journey Collaborate with the CRO with data from the AB-testing on campaigns Become the in-house specialist by keeping up to date with the latest trends and technologies
What we require 2+ years experience in a similar position Great knowledge with Google Marketing Platforms such as Google Analytics & Google Tag Manager Hands on experience with a Power BI tool Experience with a Marketing Automation tool (Pardot is a plus) Good command of the English languageWhat we give in return Very competitive salary with a pension plan & health insurance benefits Hybrid working model with home office contributions Provide a learning budget for further development Visa sponsorship for people not living within the EU 25 days vacation If you have any question regarding this vacancy you can email me at d.jackson@masonfrank.com or you can call me on 020 241 8536. Look forward to hearing from you!