Marketing Manager (UK) - (Antenna,IoT)
Recruiter
IC Resources
Listed on
31st July 2020
Location
Buckingham
Salary/Rate
£40000 - £600000
Type
Permanent
Start Date
2020-07-30
This job has now expired please search on the home page to find live IT Jobs.
An international Manufacturer within the Antenna market is currently seeking an experienced Marketing Manager based within the UK to join their team. The role is suitable for someone who has strong digital marketing experience, ideally within the Electronics or Technology market and preferably some technical understanding or Engineering background. RequirementsCollaborative and enjoys working with product, sales and other functions, yet are also comfortable working independently.Excellent organisational and project management skillsExcellent verbal and written communication skills.Experience managing trade shows and eventsExperience with product marketing and product launchesOutstanding time-management and interpersonal skills with excellent attention to detail in grammar and contentMust interact effectively and comfortably with both senior management and staffWilling and able to travelEducation & Experience RequestBA/BS or equivalent experience5-10 years professional experience in marketing, public relations or related fieldsFamiliarity with high-tech environment, electronics industries, and/or B2B marketing preferredExperience working in the antenna market, highly preferredResponsibilities
Create, manage and implement go-to-market plans to support product roadmaps, including product launch, product enhancements and end-of-life; ensure plans support sales objectives and other KPIsSupport the development of product positioning and messaging and ensure adherence through all marketing communications, corporate communications, sales and support channelsAct as your product(s) single point of contact for all marketing activities with internal and external partners: sales, marketing communications, support, lead gen, web team, etc.Manage the content and ongoing improvements to the antenna literature and product pages to improve conversions and user experience.Create and manage successful multi-channel campaigns concept to execution - inclusive of landing pages, content, emails, digital advertising, SEO, etc.Work closely with the channel team to ensure seamless execution of product announcements, launches and any outbound communications.In partnership with our Marketing Services, Product and Sales team, build an effective digital marketing strategy to drive awareness and leads around our products and customisation capabilities.Support our trade shows and events - inclusive of planning and execution.Drive the development of content marketing and thought leadership assets to increase product awareness (whitepapers, eBooks, articles, blog posts, infographics, etc.). This role would be suitable for a candidate who is keen to take on more responsibility and who is looking to develop themselves within an international company.
