PPC Manager
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Overview
A digital agency in Lincoln is looking for a PPC Expert to join their team. The ideal applicant is an experienced PPC candidate who can demonstrate expertise and determination to progress within Paid Search
PPC Expert Duties
* Manage search engine AdWords accounts for both Google and Bing
* Produce performance reports and present to clients
* Identify and prioritise keywords to target
* Manage keyword bidding and budgets
* PPC proposals to generate new business
* Keyword performance tracking and optimisation
* Write compelling ad text
* Manage URL and landing page usage
* Implement Shopping campaigns
* Set up conversion tracking for PPC campaigns
* Manage the workload and training of the PPC executives
PPC Expert Skills and Experience
* 3+ plus years' experience managing PPC accounts using Google and Bing
* Experience of B2C lead generation and e-commerce campaigns
* Producing daily reports for clients
* Presenting strategy and performance presentations to clients
* Good analysis and mathematical skills
* Confident in managing monthly campaign budgets varying from £500 to £100k
* Budget and performance management
* Google AdWords certified
* Writing responsive and compelling ad text
* Setting up AdWords campaigns for new clients
* Usage of third party tagging solutions, such as Double Click or Atlas would be an advantage
* Familiar with Microsoft Excel and PowerPoint
* Excellent communication skills - role requires client liaison
This is an exciting opportunity to join a successful team managing and executing PPC campaigns for their clients. If you are a PPC Expert, or if you have 3+ years experience in PPC roles and you are looking for the next step in your career, then this could be an ideal role for you.
For more information or if you or someone you know would like to apply, please contact Will at Spring technology on 0113 487 0022 or apply via this advert.