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International Marketing Coordinator - Grad Internship

Premium Job From BCT Resourcing
Recruiter: BCT Resourcing
Listed on: 10th January
Location: London
Salary/Rate: £18000 - £18000
Type: Contract
Start Date: 2020-01-10

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Job title: International Marketing Coordinator
Type: Graduate Internship
Salary: £18,000 (pro rata)
Location: Central London
Start Date: 1st February 2020
End Date: 1st August 2020
Hours: Full time (Mon - Fri)


We have a new exciting opportunity that has arisen to join our client, working as a International Marketing Coordinator in their Marketing division. This is an excellent opportunity for a recent graduate looking to gain valuable experience within the Digital & Content, PAB (Performance, Audience, Brand) and PR teams.

Company
A national tourism agency, a non-departmental public body, funded by the Department for Culture, Media and Sport, responsible for promoting Britain worldwide and developing its visitor economy.


Summary of role:
To support the London and overseas marketing teams in their roles tocommunicate why Britain is such a great visitor destination. This is an exciting role which will provide support to the London teams and overseas network to enable them to deliver integrated marketing plans, high volumes of editorial content, media visits, and global social media plans. The successful candidate will be a valued member of the marketing team and will gain hands on learning across all the key areas of a modern marketing team.

Responsibilities:
CROSS TEAM
Showcase best practice internally and internationally by co-ordinating weekly and monthly reports and newsletters for the team, senior directors and external stakeholders
Assist with campaign and project development and execution including the planning of media and influencer trips.
Support with co-ordinating key internal and external meeting
Ensure teams are supported with financial processes such as raising POs and processing invoices

PAB
Assist in the delivery of commercial partnerships and brand activity
Assist with the management of image assets

PR & INFLUENCER
Management of domestic and international coverage including saving and reporting highlights
Upload stories to the Media Centre for use by international media
Assist London PR team with enquiries from the overseas network and media
Read through a wide variety of key publications (print and online) for news and trend spotting to feed out to the overseas network. Weekly review of newspapers and online Gen Y outlets
Ensuring that the CRM system is regularly updated with key media and industry contacts
Event support such as venue research or preparing press packs
Use of global tool to help identify and vet relevant influencers for global campaigns and report on their performances

CONTENT
Assist with building and maintaining the content calendar, including alignment with stories across markets
Curate content for global social media channels
Monitor social media channels, understand trends and best practice to apply to activity

Person Requirements
Education/Qualifications:
Open to recent graduates
Studied Marketing, Advertising/Brand, PR, Social Media, Tourism or Project Management
Achieved 2:2 or higher

Characteristics:
Excellent administrative and organisational skills with strong attention to detail
Good knowledge of the UK tourism industry preferable, but not essential
Understanding of international media, and what appeals to overseas visitors
Understanding of the processes and principles surrounding the creation of marketing materials/ campaigns
Experience in social media, content curation and/or digital platforms
Good written & verbal communication skills
Computer literate including good working knowledge of Microsoft office programmes
Effective team player with a positive and enthusiastic approach
Ability to manage own time and input to deliver an agreed schedule of output
Flexibility to prioritise work in response to ad hoc requests and unexpected developments
Experience working with an online image library (desirable)
Project management skills (desirable)
Experience working with an online media centre or CRM system (desirable)
Interest in influencer marketing (desirable)

Benefits
Working for a reputable global tourism brand
Exposure to global marketing
Office in central location


Interested in applying?
If you think you've got what it takes to undertake this exciting and dynamic work experience opportunity, apply now!
Send in your up-to-date CV and a cover letter highlighting your interest in role, skills, experiences, and what you wish to gain from the Internship.

We advise you to apply early.