Graduate Marketing Professional (PPC)

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Overview

A digital agency in the Leeds/Bradford area is looking for a Graduate to join their PPC team. The agency has been around for over 10 years and has around 30 employees working across 3 studios. It offers bespoke services to its clients who can be from any industry.

Graduate PPC Executive Duties

*Manage AdWords accounts for both Google and Bing

*Produce performance reports and strategy presentations

*Identify and prioritize keywords to target

*Manage keyword bidding and budgets

*Keyword performance tracking and optimisation

*Writing ad text

*Manage URL and landing page usage

*Implement Shopping campaigns

*Support PPC Manager on lower budget campaigns

Graduate PPC Executive Skills and Experience

*1 or more years' worth of experience in a similar role

*An analytical mind and good mathematical skills

*Experience in manual keyword bidding management

*Familiar using Excel, PowerPoint and Google Analytics

*Experience in setting up campaigns, using landing pages, ad text and bid modification across all match types

*Experience using search query reports and auction insight tools

*Creating reports on PPC campaign performance

This is an excellent opportunity for someone who wants to start a career in Digital Marketing. It is ideal for a graduate who has a relevant degree such as marketing, or someone who has an analytical mind and is good with numbers.

Spring acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Spring Group UK is an Equal Opportunities Employer.

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