Optimisation Analyst

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Description

Here at Iceland we're different. We care. We're not a dull stuffy corporate. We're one big team. A diverse group of people who get stuck in and work together. We have a fantastic opportunity for an Optimisation Analyst to join our eCommerce team within our Head Office in Deeside, near Chester.

The role of the Optimisation Analyst will be to support the CRO Manager in improving our digital platform by researching and executing on opportunities to drive revenue and lifetime value.

Key accountabilities:

Support the optimisation roadmap and backlog within the eCommerce team

Co-ordinate Optimisation projects.

Derive new insight from analysis in a variety of tools from web analytics and other tools and feedback methods

Supporting ecommerce team with relevant web data and insight to make data informed decisions

In-depth analysis of all aspects of digital journey

Drive data driven decision making through A/B tests or other analysis

Ad hoc web analytics data and analysis for wider team

Confident in working with teams both across the business and externally.

Pro-active and able to show initiative/ideas to constantly improve the quality of the site

Create relationship with other teams and stakeholders to improve project throughput

 Skills required:

Autonomous attitude to completing projects

Strong communication Skills

Interest in optimisation & onsite personalisation

Familiarity with Google Analytics (or similar web analytics tools), knowledge of tracking implementation and GTM would also be hugely advantageous

Interest and knowledge of scientific method and in A/B testing

The ability to deliver accurate, relevant and timely information, based on solid research

Data visualisation and storytelling skills - The ability to turn numbers into narrative to gain interest from others

Excel knowledge

Desirable:

Experience with project management tools

eCommerce experience

Experience with A/B testing or personalisation tools

Experience in making narrative presentations to present results

Qualification in a STEM discipline e.g. mathematics, computer science or a scientific/ analytical discipline

Basic exposure to web development tech e.g. HTML, CSS, JS etc.

Alongside this we can offer you:

A very competitive salary with an excellent benefits package

25 days holiday, plus 8 days bank holiday

10% store discount, 30% club individual restaurant discount

Free parking onsite

Double discount weeks

Highly subsidised restaurant onsite with our own Michelin Star Chef!

Subsidised Costa onsite

Discounted gym membership

Charity fundraising events

Educational sponsorship

Enhanced maternity/paternity leave

Long service awards

Reward & recognition

Online discounts at over 150 retailers and cashback on shopping, holidays, insurance and more!

Be Proud. Be brave. Be everything that makes us different. Be Iceland.