Content Designer

Premium Job From The Scottish Government


The Scottish Government

Listed on

3rd November 2023




£35196 - £40246

Salary Notes

B2 £35,196 - £40,246 + £5000 DDaT supplement



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Are you looking for an exciting digital role where you can make a difference as part of a supportive and innovative multi-disciplinary team?

This is a fantastic opportunity to join The Scottish Government in the Social Security Directorate as a Content Designer helping to deliver vital public services for the people of Scotland.

The Social Security Scotland Directorate has been created to design and implement devolved benefits for Scotland, enabling the delivery of 16.5 million payments per year, to an estimated two million people.

This vacancy sits within the Programme Management and Delivery Division and will support our various teams within the programme.

Working with the latest tools, technologies and methodologies we aim to develop user-centred system, services and processes that build capability and enable the delivery of devolved benefits in Scotland.

About the role:

This post plays a key role working on the end-to-end journey of a service to help users complete their goal and government deliver a policy intent. Their work may involve the creation of, or change to, a transaction, product or single piece of content that stretches across digital and offline channels. They make sure appropriate content is shown to a user in the right place and in the best format.

Content designers are responsible for creating, updating and reviewing content around the end-to-end user journey and are comfortable using evidence, data and research.

They build relationships across government to focus on the needs of the user and to influence stakeholders. They contribute to and use style guides and design patterns.


As a Content Designer you will:

Work autonomously to create and iterate content for end-to-end services that makes complex language and processes easy to understand.

Understand and implement as needed appropriate content styles and standards.

Identify, analyse, manage and monitor relationships with and between stakeholders, using evidence to explain decisions made and balancing competing priorities.

Work with user researchers to understand users, identifying who they are and what their needs are based on evidence.

Translate user needs / requirements into proposed content design approaches or services.

Additional Duties of this Role:  

Develop content for required business areas

Participate in and/or support programme and project assurance activities

Contribute to DDaT community such as by participating in events and reviewing processes, tools and guidance

Other duties as required by SG to support wider corporate activities

Essential Digital Data and Technology (DDaT) knowledge:

Experience of writing for the web, with proven ability of creating accessible user-centred content

Proven experience in using data and user feedback to define and refine content

Proven experience of managing relationships with stakeholders

Experience in working with content publishing systems

Essential Competencies Required:

People Management

Communications and Engagement

Improving Performance

Analysis and Use of Evidence

What we offer:

We offer meaningful careers, the chance to develop skills in an inclusive culture, and flexible working to support a healthy work-life balance.

Our benefits package includes:

Competitive civil service salary and additional digital pay supplement of £5000 per year (after qualifying period of 3 months)

Contributory pension package (employee contributions 5.45 - 7.35% employer contributions 27.1 - 27.9%)

Generous leave allowance - 5 weeks, rising to 6 weeks after 4 years. In addition, the Scottish Government observes 11.5 days public and privilege holidays.

Flexible working arrangements with the option to accrue additional days off.

Hybrid working options with base locations in Edinburgh and Glasgow.

Learning and development opportunities to help you reach your professional and personal potential.

Career progression - join a well-established digital community with excellent opportunities for career advancement.

Health and wellbeing support including 24 hour access to our Employee Assistance Programme.

Employee discount scheme.

How to apply:

To apply for this position you will need to submit an application via our online application system by clicking the APPLY button. 

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