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Digital Analytics & Insights Manager

Premium Job From Lloyds Banking Group
Recruiter: Lloyds Banking Group
Listed on: 11th January
Location: Cardiff
Salary/Rate: £50000 - £55000
Type: Permanent

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We're on a journey to build the bank of the future, and we need your help!
Our core Motor Finance brands are Blackhorse and Lex Autolease. Our vision for Motor Finance is to remain as the UK's market leader in Motor Finance, continually evolving to provide an outstanding multi-channel experience for all our customers now and in the future.
The team requires a highly motivated and proactive individual to drive and lead analytics and insight within the Motor Finance team, supporting the business to understand our customers, helping to improve our online journeys and the overall customer experience through data informed decisions. You'll support the shaping and ground-breaking new analytics processes, prototype new tools, experiment with data visualisation techniques, and work to enrich web data with business data.
About the role
As Digital Analytics & Insight Manager you'll be adept in analysing customer data and delivering meaningful customer insights that make a real difference, undertaking continual analysis, crafting dashboards, effectively sharing insights, implementing, and testing analytics tools with support from the team.
In this role you'll be proficient at cutting through the volume of data and translating it into insight that can contribute to strategic business decisions and improving the overall customer experience. Working with senior stakeholders in helping them to craft decisions based on analysis and recommendations.
Here's how you'll make a difference:

Conducting analysis and presenting insight using a diverse range of sources to support customer journey optimisation
Collaborating effectively with the team and a wide range of stakeholders and senior leaders across our business to drive the right outcomes for our customers
Building effective networks across communities in the Group and external analytics communities, learning and sharing expertise with others on the latest trends
Lead and minimise operational risks with regards to data including understandings of GDPR and Data Protection Policies
Mentoring other colleagues both formally and informally

What we need from you

Web Analytics experience (WebTrends, Adobe, Google Analytics)
Tag Management experience in Tealium or Google Tag Manager and implementing tracking through tag management principles and the QA process
Strong excel skills with a strong understanding of basic web development principles such as HTML, JavaScript, and CSS
Excellent interpersonal skills (e.g., written and presentation skills) and uses various communication channels
Data Visualisation and storytelling methods to present complex data in a simple, engaging manner

We'd also appreciate someone with a deep understanding of digital marketing and UX concepts and how digital can improve the experience online for customers.
It is desirable to have some Financial Services experience, Session Replay tool experience (HotJar, Tealeaf, Decibel Insight, SessionCam), SEO tools (SEMrush, Google Search Console) and basic SQL is welcome.
What we'll give you in return:
We want you to experience the freedom and autonomy to realise your potential, share your ideas and make them happen and feel supported and listened to by a team that celebrates individuality and independent thought, encourages different perspectives, and embraces every background.
We're invested in your continual development. That's why we've fostered a collaborative learning environment that supports your career goals and encourages knowledge-sharing!
Our teams will encourage and empower you to make your own decisions, build positive relationships, and deliver a meaningful difference to our customers, colleagues, and communities.
So what can we offer you in return?
We'll provide you with a diverse, energising and informal environment that focuses on equal opportunity and supports career progression. A role within our team will provide the chance to work flexibly and collaboratively. We'll take your personal and professional development very seriously and enable you to make a positive difference to the overall teams' mission.
We're happy to consider options other than 9-to-5 office-based work. To us "Agile working" is more than working flexibly - it's about entrusting colleagues to think creatively about how, when and where they work, to deliver their very best.
You'll also receive a package that includes

Eligible for performance bonus of 0-30% salary
A generous pension contribution
30 days leave plus bank holidays
A 4% flex cash pot to spend on benefits (or take as cash)
Private health cover
Share schemes including free shares

Together we make it possible!
We'll ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process and to perform crucial job functions.
Join us and be part of an inclusive, values-led culture that celebrates diversity!