product marketing manager
Recruiter
Intec Select
Listed on
8th November 2021
Location
London
Salary/Rate
£50000 - £60000
Type
Permanent
Start Date
2021-11-08 00:00:00
This job has now expired please search on the home page to find live IT Jobs.
Product Marketing Manager - £50K-£60K per annum + Bonus for OTEProduct Marketing Manager - Reporting into FS Lead
-Managing all GTM activity, from website creation to email nurtures
-Production of all GTM assets and collaterals
-Managing, creating and updating product comms
-Leading SME campaigns / ecommerce
Note: this person can come from a consumer background as ecommerce experience is needed, as well as product marketing knowledge and exposure
Responsibilities
* Partner with cross functional teams to drive product understanding, adoption, and growth with advertising customers and partners.
* Drive go-to-market strategy and execution - Build the launch strategy and lead a cross-functional team to see it through to execution, test and launch new products in market through alphas/betas, and drive scaled adoption.
* Drive inbound product marketing - Be the voice of the market through industry research, competitive analysis, quantitative analysis, and structured qualitative feedback from businesses through direct engagement.
* Work with Marketing Communications team to ensure product materials are customised for regional use and marketing channels are leveraged.
* Partner closely with Sales Training to lead, design and participate in training programs to further product knowledge within Sales.
