Marketing Executive, Customer Marketing

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Marketing Executive- Customer Marketing A Marketing Executive is required to join a Global, Blue-Chip Company, based in Canary Wharf. You would be joining a new team that are responsible for the complete portfolio of the company's professional services solutions- from content through to artificial intelligence. This includes a portfolio of Tax and Accounting and Legal Solutions, serving both the professional and corporate market. The complete print catalogue is also a key component. This is a fantastic opportunity for a Marketing Executive, ideally with a B2B background, to join a company that offer strong training and career progression opportunities. As a Marketing Executive you will be responsible for:Customer communication and marketing channels that will help to drive usage, retention, up-selling and customer satisfaction measuresWorking across a range of solutions to develop a more joined-up approach across the portfolioEnsuring that the business is aware of, and ready for, product updates and enhancements within your portfolioExecuting customer communications and campaigns across a range of media and channels, including direct marketing and in-product marketingDeveloping and owning a series of webinars, roundtables and other key events designed to keep customers closely connected with developmentsTaking the lead in the development of the sales enablement marketing strategies The successful Marketing Executive will be highly customer focused, with good relationship management and organisational skills. You should demonstrate the ability to create drive and implement an integrated marketing programme across a complex business with multiple products/ segments. It would be highly desirable if you come from a B2B background and have experience within Professional Services, Software Marketing, Customer/ Retention or Subscription Marketing. For more information please forward your CV now or call Carys Jones on 0161 924 3671.