Customer Data and Marketing Automation Lead

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Customer Data and Marketing Automation Lead - London Summary of roleAs the Customer Data and Marketing Automation Lead, you will manage a team of around 5 - 7 data specialists. You will be heavily involved with delivering data solutions for the multichannel campaigns that are sent over to these organisations customers on a daily basis. Another key element of this role will be to make use of the SQL language to code data queries and use the SAS tool for (m) data manipulation and data management. You will also be working closely with the Customer Marketing team to deliver the CRM Marketing strategy.About the CompanyApplying for this role represents the opportunity to work with an award-winning Customer Marketing team and effectively assist this well-known business target their customer base more efficiently. The organisation are a well-known group with a large, ever-growing, portfolio of sub-brands that are widely recognised in the UK and my client will offer the successful candidate a challenging, varied and stable career working in a fast-paced Agile environment with excellent training and career development. You will know will get to know their Data, Business and Industry inside out with the help of amazing people to help you throughout your career. Key Skills:- Experience in a leadership CRM/Database Marketing related role with a motivational leadership style- Good working knowledge of SQL and SAS for coding queries and analysing data- Experience with an enterprise B2C Marketing Automation tool such as - Salesforce Marketing Cloud, Oracle Responsys &/or Adobe Campaign (preferred)- Experience running loyalty retention and acquisition campaigns would be advantageous To have a further conversation about this fantastic opportunity feel free to reach out by applying below or via the contact information listed. Alternatively, if you happen to know anyone that would be interested in this role please share this post with them. Email - [email protected] - 0207 337 0898