PPC Manager

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Overview

A digital agency in the Leeds/Bradford area is looking for a PPC Manager to join their team. The ideal applicant is an experienced PPC candidate who can demonstrate expertise within Paid Search

The agency has been around for over 10 years and has over 30 employees working across 3 studios. It offers bespoke services to its clients who vary from small independent businesses to large multi-nationals.

PPC Manager Duties

*Manage search engine AdWords accounts for both Google and Bing

*Produce performance reports and present to clients

*Identify and prioritize keywords to target

*Manage keyword bidding and budgets

*PPC proposals to generate new business

*Keyword performance tracking and optimisation

*Write compelling ad text

*Manage URL and landing page usage

*Implement Shopping campaigns

*Set up conversion tracking for PPC campaigns

*Manage the workload and training of the PPC executives

PPC Manager Skills and Experience

*3+ plus years' experience in PPC roles using Google and Bing

*Experience of B2C lead generation and e-commerce campaigns

*Producing daily reports for clients

*Presenting strategy and performance presentations to clients

*Good analysis and mathematical skills

*Confident in managing monthly campaign budgets varying from £500 to £100k

*Budget and performance management

*Google AdWords certified

*Writing responsive and compelling ad text

*Setting up AdWords campaigns for new clients

*Usage of third party tagging solutions, such as Double Click or Atlas would be an advantage

This is an exciting opportunity to join a successful team managing and executing PPC campaigns for clients. If you are well-versed in PPC, or if you have over 3 years experience in developing strategy and creating Paid Search / PPC campaigns and you are looking for the next step in your career, then this could be an ideal role for you.

Spring acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Spring Group UK is an Equal Opportunities Employer.

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