SENIOR RESEARCHER: (QUALITATIVE, QUANTITATIVE)

This job has now expired please search on the home page to find live IT Jobs.

SENIOR RESEARCHER: (QUALITATIVE, QUANTITATIVE)

SENIOR RESEARCHER: (QUALITATIVE, QUANTITATIVE)

The work location is in LONDON and is a 12 Months contract.

Pay rate is between £350 - £400 PD.

The role is working for a well established, multi-national retailer and specialises in clothing, home and luxury product.

Key skills

* Consultative skills with the ability to discuss high level business problems and questions and translate into a research approach and ability to ensure that this shapes company strategy

* Substantial experience in customer insight, qual and quant market research - preferably agency side

* Extensive experience of interpretation and application of insight - confident with shaping and using internal analytical output as well as bespoke research output

* Experience of using, interpreting and integrating market data such as Kantar, Nielsen, GfK etc

* Clear demonstration of strong storytelling skills (both written and spoken) to maximise engagement and clarity

* Able to demonstrate innovation in approach and application

* Practical experience with a wide array of new product, brand, communication and customer satisfaction and shopper methodologies

* Ensure research / insight plans are aligned with business objectives to facilitate strategy development and delivery

* Comfortable working in a fast-paced, dynamic retail environment

Key accountabilities and measures

* Confident with a full spectrum of research methodologies, comfortable in the advanced application and delivery of both qualitative and quantitative research techniques

* Familiar and comfortable with combining advanced analytics tools with research to generate deeper quantitative insights (e.g. drivers analysis, conjoint, max diff, segmentation, correlations and regression, TURF etc…)

* Familiar and comfortable with using creative qualitative methodologies or projective techniques as relevant to business questions, to generate deeper qualitative insights

* Work hand in hand with Analytical and Data Science colleagues, and with additional data sources in combination with primary research to provide a holistic, single view of the customer understanding their attitudes and behaviour.

* Translate insight and analysis into clear, action-orientated commercial planning

* Proactively provide both insight and foresight and work with the business to develop the most appropriate actions for commercial success

* Design and deliver end-to-end appropriate, integrated insight solutions that help define the customer strategy

* Manage multiple research projects to tight deadlines ensuring on time, world class insight.

* Review market data sources to ensure all continuous and ad hoc data sources are timely, robust, accurate, insightful and tailored to the needs of the business

* Challenge agencies to be progressive in the approaches the employ, findings they deliver and their visualisation of insight

* Working with other teams and their sources of insight across business - such as .com, store planning and merchandising to gain a fuller picture

If you are relevant or interested don't delay, contact me on 0161 924 1416