Digital Marketing Manager for Paid Media/PPC

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PPC/Paid Media Digital Marketing Manager - role:

A Digital Agency in Hull is looking for someone to join them as a Digital Marketing Manager for Paid Media/PPC. You will be expected to monitor and investigate paid search performance whilst developing strategies which support the client's objectives.

The agency is looking for someone with experience in managing clients and projects - you will be a point of contact for some of the clients - and who is a proactive, strategic thinker.

Key Responsibilities of the Digital Marketing Manager for Paid Media/PPC:

* Managing PPC activity, including adhoc Display, Facebook campaigns and other paid media formats

* Analysing PPC/PLA issues. Identifying opportunities, providing and implementing recommendations

* Managing and optimising budgets across accounts

* Developing and maintaining strong relationships with clients

* Reporting on a daily, weekly and monthly basis to monitor KPIs

* Ensuring the appropriate strategies are used to meet client goals

* Attending client meetings with Senior Client Manager

* Assisting in training and development

Marketing Manager for Paid Media/PPC- Desired skills and experience:

* 2 years' experience managing PPC/Paid Search campaigns in either a client or agency environment

* Proactive, strong communication skills and attention to detail

* A proven track record of analysing performance issues and opportunities, including implementation of recommendations

* Advanced working knowledge of Microsoft Excel and PowerPoint

* Experience in using bid management tools e.g. Marin or DoubleClick

* Experience in tracking and reporting with analytics packages

* PPC experience - Confident in using Google AdWords and Bing Ad Centre

* A knowledge of Paid Social and Display advertising is desirable but not essential

Successful candidates must have the right to work in the UK

Spring acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Spring Group UK is an Equal Opportunities Employer.

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