Social Media Data Analyst - London
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Position: Social Media Data Analyst
Location: London
Salary: £25000 - £35000 per annum
We create better outcomes through technology and the power of prediction.
Our products transform the way brands create value from data, finding insights and solutions that create an advantage for their business. We analyse consumer behaviour using public and private data, then build cutting edge technology based on predictive models to create better outcomes - we call this "Applied Prediction".
Your role
Join us for a great opportunity to join a rapidly growing data and technology agency led by an experienced management team.
Social Media Analyst
Defines and validates our core Datasets. Takes a consultative approach to anticipate client needs and requirements, and applies robust quantitative and NLP analysis to extract insight and recommendations from data.
Key Accountabilities include:
o Researches and creates robust category datasets for use in analysis and reporting. Owns domain knowledge within the team and able to work proactively to understand the business challenge and industry context behind a brief, defining what good looks like for the client/end user.
o Responsible for researching and creating robust social queries to define category & sector conversation (i.e. Twitter, long-form content, Facebook, Instagram).
o Responsible for finding new data sources to incorporate into a category they own. Manages the acquisition and validation of data with the Datasets team, ensuring the highest level of quality.
o Manages taxonomy curation and improvement for structured social datasets. Re-uses and incorporates publicly available or 3rd party taxonomies and ontologies where possible
o Work in tandem with a Data Engineer to access, organise, and interrogate data. Conducts data-led quantitative analysis to a high standard to extract insights from sizeable datasets
o Work with Data Science and Production to apply and manage NLP and expansion techniques. Able to explain methods to non-technical stakeholders and demonstrate robust research logic.
o Responsible for the application of a new language to a category that they own, including management of both translation resource and Data Science requirements.
Who You Are - We want people fanatical about creating innovative solutions inspired by dataWorking in a fast-paced, energized environment, our bar is set high, and an ability to build long-lasting partnerships both internally and externally is vital.
Personal Attributes
o An organised problem solver, able to prioritise efficiently and comfortable processing large amounts of information.
o Excellent listening and communication skills (written and verbal), including the ability to express thinking coherently.
o Strong proficiency in the English language.
o Professional attitude and commercially aware. Able to use their own initiative and apply critical thinking to business challenges.
o Strong teamworking and interpersonal skills, including an ability to respond to stakeholder requests in a timely, professional and considerate manner.
o A passion for developing new solutions and challenging the status quo, with an interest in new emerging research techniques and the potential in data and technology
Desired Skills and Experience
o 2-4 years working experience in a quantitative research/analytics role.
o Real-world experience defining research questions, gathering and analysing data, and communicating results in a business or research setting.
o Comfortable applying quantitative analytics techniques to data, with experience analysing and interpreting digital data sources such as social media.
o Understands how to build robust social media data queries using appropriate and efficient syntax
o Solid project management skills and the ability to multitask.
o Strong technical writing skills and the ability to communicate complex analyses to non-technical stakeholders.
o The applicant must be proficient using Excel, crosstab and equivalent data manipulation tools
o Excellent eye for detail and strong process skills.
o Able to flag any issues to more senior colleagues and delegate to more junior colleagues where appropriate.
The following skills are ideal but not essential:
o Experience with a variety of industry sectors, in particular, FMCG, Food & Beverage, Avionics, Finance, Healthcare
o Experience using BI Tools and Tableau
o Knowledge of relational databases and strong SQL skills
o Experience with data wrangling, script writing, and model building (Python and/or R)
o Proficient 2nd Language speaker
What We Offer
Exciting Clients and Projects - we promise to provide an exciting and ever-changing industry within Data Science and Predictive Analysis innovative and challenging projects with some of the leading Brands using the industries latest
Talented Teams We ensure we have the best talent in the market - We are hiring the best of the best and you are exposed to highly skilled and multi-disciplined teams over the world. We have 8 offices across 4 countries!
Career Development - Regardless of which area of the business you work in you can expect to collaborate on all aspects of our projects gaining the exposure you need to develop your expertise. No matter what stage you are in your career your development is our priority.
Working environment - Because you spend 60% of your time at work, we try to make it enjoyable: Daily supply of the all the snacks you can eat in our all-day kitchens, Fridays Wobbly trolley Monthly Breakfast courtesy of us
FINANCIAL BENEFITS_______________________________________________ __________________
o Share Option Scheme All of our employees automatically qualify for share options following their 1-year anniversary working.
o Auto-Enrolment Pension Scheme We operate an auto-enrolment scheme with Aviva which you will automatically be added to.
HEALTHCARE BENEFITS_______________________________________________ ________________
o Eye Tests Our employees can expense the cost of an eye test up to the value of £30.
FAMILY BENEFITS_______________________________________________ _____________________
o Childcare vouchers You can get tax-free vouchers towards childcare costs through our scheme with Edenred.
o Enhanced Maternity & Paternity Leave
OTHER BENEFITS_______________________________________________ _____________________
o Staff Referral Scheme You could earn up to £1500 as a referral bonus.
PERKS__________________________________________________ ___________________________
o Cycle to Work Staff can purchase up to £1000 worth of bikes and equipment through our cycle to work scheme.
o Duvet Day 1 Extra day to be taken at short notice as well as your annual leave entitlement.
o Birthday Lie In Take the morning off on your birthday and treat yourself to a lie in.
o Christmas Gift Cards We give all our staff £50 worth of shopping vouchers in December.
o Christmas Shopping Afternoon
o Fruit, Breakfasts, Drinks and Snacks
o Wobbly Wheels of Wonder A drinks trolley that passes through the office every Friday.
o Quarterly Staff Events
o Lunch & Learn Sessions
o Summer Hours 3 PM finish on Fridays (June 1 st - August 31 st )
To be considered for the role please apply online with your most recent CV
