PPC Executive

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PPC Executive

£33,000 - £35,000

Permanent

London

My client is a is a global provider for English courses and one of the pioneers in the

language travel industry. My client operates a network of schools in English speaking countries across the world.

The PPC & Digital marketing Executive will primarily focus on implementing our PPC campaigns across

different platforms and markets. You will own these accounts and be accountable for their performance additionally, you will be involved in creating and optimising to improve CR and UX landing pages, implementing a lean approach.

Responsibilities and Duties:

Implement and manage Google Ads and Bing Ads paid search and display cam

different languages

·Optimise paid search performance i.e. keyword list, ad copies, bidding, etc

Run competitor analysis

Implement and optimise social media campaigns

Analyse and report performance

Collaborate with the development team to ensure landing pages are optimised for conversion

Assist managers in forecasting and budgeting

Keep up-to-date with the latest industry and PPC trends

Qualifications and Skills

·2+ years experience managing PPC campaigns

. Experience of paid search marketing with a track record in driving successful digital marketing

campaigns

Google Ads, Bing Ads and Google Analytics experience (certification preferable)

Analytical minded and comfortable with data manipulation, performance analysis and

reporting (Excel skills required)

Strong language skills to create compelling ad copy and communicate with clients

. Good interpersonal skills and the ability to effectively communicate with colleagues and

clients

. A motivated self-starter with a passion for digital and search marketing

Benefits

. Friendly and international work environment

. Competitive salary

. 20 days holiday + bank holidays

. Comprehensive training plan

. Opportunity for career development

Spring acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Spring Group UK is an Equal Opportunities Employer.

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