Product Analyst

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Job Title: Product Analyst

Location: Winchester

Salary: £30,000 - £40,000 dependent upon experience

Job Type: Full Time

About Them:

As an award-winning ratings, reviews and customer analytics solution provider, they harness the power of customer opinion to generate business insights, enhance online visibility, grow sales conversions and provide valuable customer analysis.

Their clients include some of the biggest market leading organisations of online retailers, travel companies and insurance providers around the world. Including the likes of AIG, Hiscox, Expedia, Hotels.com, Heels.com. They've also partnered with Google, Bing and Yahoo to provide reviews within SEO campaigns and help to reduce marketing spend.

Job Role:

Reporting into the Head of Product, your role will be to provide a clear understanding of their customer's behaviour when they interact with them. You'll work across key areas of the SaaS product. Ensuring the wider team have actionable insights to steer future developments, understand performance of newly launched products and have appropriate KPI dashboards in place to track ongoing health of the product.

The successful Product Analyst will ensure decisions they make are well informed and the impact of changes are clearly quantified, helping to improve the user experience and product performance.

Your role will form part of their wider Product and UX team who are influential in driving the business in the right direction whilst continuously ensuring that customers are at the heart of everything they do. Your job will be to help them make data-driven, customer-centric decisions around how they build their Product.

Responsibilities

* Create and monitor product usage and engagement dashboards to identify opportunities for improving the experience and changing customer behaviour.

* Assess the available data across the business to help drive our decision-making process, going beyond the numbers, looking into trends and market behaviours

* Support the Product Managers in setting up a measurement framework and defining success criteria for Product Pillars and/or new initiatives

* Inform the roadmap by modelling the potential impact of proposed initiatives.

* Work closely with UX Researchers to provide a clear, holistic view of our customers and their behaviour.

* Perform ad-hoc analysis of the performance of the product and new features, generating insights to help prioritise future development work

* Ensure insights drawn from analytics tools and CRM are accurate and actionable - proposing changes where relevant

* Help analytics users or consumers of reporting understand how to interpret what the data is saying.

* Offer training and support on analytics user interfaces.

Our ideal candidate;

* Experience as a Product Analyst in a digital product company, ideally in a B2B or B2B2C environment, and ideally as part of a larger Analytics/Business Intelligence team

* Demonstrable experience in analytics/reporting/query tooling - MixPanel, Google Analytics, Microsoft PowerBi, CRM and Google Data Studio.

* Understanding of product performance and KPI management and creation.

* Excellent analytical skills, a strong knowledge of statistics, and are rigorous in your analysis

* Experience of analysing user behaviour across multiple user journeys and digital channels

* Deep knowledge of setting up and maintaining Google Analytics including the use of filters, goals, dashboards and custom reports

* Excellent communication skills

* Knowledge of SQL, Google Big Query, HTML/CSS and the DOM would be an advantage

* Agility to keep pace with a dynamic, constantly evolving product road map with many moving parts

Benefits

* Bi-annual all-staff presentations and company socialising, as well as monthly staff-organised outings.

* Impromptu BBQs, buffets and picnics in recognition of employee's hard work.

* Cans, hot drinks and snacks (healthy and unhealthy!) provided.

* Company pension scheme Health Care cash plan and 20 Days holiday + 1 day per years' service up to 24 days

* plus 3 days to be used between Christmas and New Year's.

* Cycle scheme, Childcare Vouchers and Free Eye Tests

* You'll be part of a vibrant company culture where the focus is on working hard and playing harder.

* Offices in London, Ludlow, Boston, Sydney, Hong Kong, and the special headquarters in a Barn in Petersfield with idyllic views of the Hampshire countryside