Proposition Marketing Manager
Recruiter
Listed on
Location
Salary/Rate
Type
Start Date
This job has now expired please search on the home page to find live IT Jobs.
Proposition Marketing Manager - Abingdon (Oxfordshire) - Initial 4 - month contract
Proposition Marketing Manager required to join a reputable ICT support and teaching company based in Abingdon, Oxfordshire on an initial 4-month contract.
Candidate Background:
The ideal candidate will have extensive experience of value proposition, brand positioning or product positioning.
Key Skills
* Proposition development (range and depth of experience here is critical)
* Proposition delivery across digital & physical collateral
* Customer & market analysis & insight
* B2B Marketing campaign development & delivery
* Stakeholder management
* Communication & Influencing
* Planning and Organisation
Responsibilities:
You will be responsible for supporting specific activity for the client's connectivity proposition, which includes their ISP broadband and network solutions products & services.
This will include:
* Improving the value proposition. Working closely alongside the key Product Management team to develop a market insight-led value proposition and customer product offering, then ensuring that this is represented in an appropriate way on both digital and physical marketing and sales materials to optimise lead generation and conversion
* Developing a marketing campaign to support the reworked proposition. This will involve both optimising follow up on campaigns already in flight and identifying, gaining agreement to and leading development of the most appropriate campaign to support ongoing lead generation opportunities
If this role is of interest to you please submit your CV in the first instance.